What are the most demanded digital skills in the market?

habilidades digitales más demandadas

As experts in Nethunting, at Crearte Consulting we are very clear that we have entered the digital era. Therefore, digital skills are increasingly in demand in the labour market.

We cannot ignore the fact that technology is advancing at a dizzying pace, and companies need workers with specific skills and knowledge to adapt and keep up to date in an increasingly competitive environment.

What are digital skills?

We can define digital skills as the abilities that make it possible to use information and communication technologies (ICT) to face problems, establish different types of communication, favour learning, etc. In this sense, we can include the use of word processors, e-mail, social networks and internet searches.

According to the World Economic Forum’s “The Future of Jobs” report, by 2025, 50% of the world’s workers will need to update their digital skills.

In a selection of the digital skills most valued by companies, the following stand out:

  • Data analytics: It is clear that data is nowadays a valuable resource for companies. A correct analysis of information allows conclusions to be drawn that help companies make decisions or solve problems.  Professionals who know how to collect, analyse and use data are in high demand.
  • Cybersecurity: In the digital age, cybersecurity is more important than ever. Companies need to protect their data from potential external threats and are looking for workers who can design and implement effective security solutions. Professionals with skills in network security, cryptography and risk management are therefore highly valued.
  • Software development: With the rise of software and customised applications for digital media, workers who have programming skills are in high demand. Professionals who know how to develop quality, customised software and who work with programming languages such as Java, Python or JavaScript have a great advantage.
habilidades digitales más demandadas

Other skills demanded by companies

  • Digital marketing: Today, practically all companies have a presence on the internet, so digital marketing is essential to be known. Workers with skills in SEO, SEM, social media marketing and data analysis are essential.
  • Graphic design and multimedia: Linked to digital marketing are skills in graphic design. We cannot lose sight of the fact that image is increasingly important. Professionals who can use tools such as Adobe Creative Suite to create attractive designs, videos and animations are highly valued in the market.
  • Communication skills: Communication skills are essential to thrive in a hyper-connected world. Companies are looking for workers who can communicate effectively, both orally and in writing.
  • Artificial intelligence and machine learning: Artificial intelligence and machine learning are changing the world, and companies need workers who have knowledge and skills in these areas. Professionals who can use programming tools and languages to develop artificial intelligence and machine learning solutions are in high demand.

At Crearte Consulting we are very aware that digital skills are increasingly relevant in today’s labour market. Our Nethunting method allows us to find candidates with the right skills and background for the job you need to fill in just 7 days.